What’s the difference between a cohort and evergreen group coaching program?

I get asked this all the time, so thought I'd create a resource dedicated to it

Should my Group Coaching Program be a Cohort or Evergreen?

I get asked this all the time. Literally every week. So I've created a really detailed video training to help you make the decision.

Simply put: an evergreen group program is always open for enrolment, whereas a cohort group starts and stops on a specific date.

Group Coaching Programs are my favourite way to create results for and with my clients.

Why is it better than 1:1? Loads of reasons.

👯‍♀️ For your clients;

👉🏼 Group Coaching gives a blend of curriculum and live coaching, meaning your clients aren't paying your 1:1 rates to access training materials they could watch at their convenience on video.

👉🏼 Group Coaching usually includes a community, and we learn so much faster when surrounded by others on the same journey.

👉🏼 Group coaching means you get to hear questions and ideas from others, which you didn't even know you needed to hear.... until you hear it and the lightbulb moment kicks in.

✅ For you;

👉🏼 Group Coaching leverages your time and rids you of having a calendar filled with multiple 1:1 zoom calls every day.

👉🏼 Group Coaching enables you to get real-time feedback from your clients and hear what's truly going on for them (meaning you can respond more quickly than an online course)

👉🏼 Group Coaching means you create training assets that are valuable inside and outside of the program you created them for. Again, this leverages your time and energy and helps you create time and financial freedom.

Creating an Evergreen Group Coaching Program means that;

🎓 You can build a signature program and then focus on selling spaces each month (rather than constantly building new offers all the time)

🎓 You aren't drawn into a live launch business, constantly having to set dates for program starts and worry about the number of students.

🎓 You can create evergreen sales funnels that attract and convert sales consistently (without having to say "oh sorry, the program doesn't start for another 8 weeks - can you wait?"

🎓 You can create evergreen content and campaigns, that you can re-purpose to save time and effort on socials.

Want to grab my FREE Coaching Framework Builder? You can download it here.

If you've got questions about your Group Coaching Program and you'd love my eyes on your plan and sales strategy, then message me over on my Instagram and we can chat.